Marzetti knows how to create a stir. This specialty food group of the Columbus, Ohio-based Lancaster Colony Corp. is a leading supplier of dressings, dips, sauces, breads, precooked frozen pasta and more to major restaurant chains, independent restaurants and institutions throughout the country.

As agency of record for Marzetti’s foodservice division, Hybrid is in the thick of the company’s strategic efforts to entice customers and prospects to explore the possibilities of its wide-ranging product offerings. Hybrid creates sales collateral, trade show graphics and trade advertising, adding public relations, lead fulfillment and on-line marketing to complete a winning mix.